Resources · AI Tools Directory

Every AI tool worth
knowing about.

Organised by what you actually want to do — write, create, research, build, analyse. Each tool includes a plain-English summary, pricing tier, and a direct link.

56

Tools listed

12

Categories

36+

Free or freemium

56 tools

ChatGPT

Writing & Content

Freemium

The world's most widely used AI assistant

Best for

Drafting emails, brainstorming, summarising documents

Visit website

Claude

Writing & Content

Freemium

Thoughtful AI built for nuanced, long-form work

Best for

Long documents, careful reasoning, sensitive topics

Visit website

Jasper

Writing & Content

Paid

Marketing copy engine with brand voice control

Best for

Ad copy, product descriptions, campaign content

Visit website

Copy.ai

Writing & Content

Freemium

Sales and marketing copy at scale

Best for

Cold outreach, landing pages, social captions

Visit website

Writesonic

Writing & Content

Freemium

SEO-aware content generation for web teams

Best for

Blog articles, product pages, web copy

Visit website

Notion AI

Writing & Content

Paid

AI writing built directly into your workspace

Best for

Meeting notes, project briefs, internal docs

Visit website

Perplexity AI

Research & Search

Freemium

AI-powered search with real-time citations

Best for

Quick research, fact-checking, sourced answers

Visit website

NotebookLM

Research & Search

Free

Research assistant grounded in your own documents

Best for

Analysing reports, contracts, research papers

Visit website

Elicit

Research & Search

Freemium

Academic literature review powered by AI

Best for

Synthesising research papers, evidence analysis

Visit website

Consensus

Research & Search

Freemium

Evidence-based answers from scientific literature

Best for

Health, science, and policy research questions

Visit website

Gemini Nano

Research & Search

Free

Google's lightweight on-device AI model

Best for

On-device summarisation and smart replies on Android

Visit website

Midjourney

Image Generation

Paid

Industry-leading artistic image generation

Best for

Brand visuals, concept art, editorial imagery

Visit website

Adobe Firefly

Image Generation

Freemium

Commercially safe AI imagery inside Adobe tools

Best for

Marketing assets, product visuals, safe commercial use

Visit website

DALL-E 3

Image Generation

Freemium

OpenAI's photorealistic image generator

Best for

Illustrations, scenes, and concept visualisation

Visit website

Ideogram

Image Generation

Freemium

Generates images with accurate readable text

Best for

Posters, social graphics, type-heavy visuals

Visit website

Leonardo.ai

Image Generation

Freemium

Fine-tuned models for consistent creative output

Best for

Product mockups, game assets, stylised content

Visit website

Runway

Video Creation

Freemium

AI video generation and professional editing

Best for

Short-form content, creative video, motion graphics

Visit website

HeyGen

Video Creation

Freemium

AI avatar videos with multilingual dubbing

Best for

Training videos, translated marketing content

Visit website

Synthesia

Video Creation

Paid

Corporate video production without cameras or studios

Best for

L&D content, onboarding, internal communications

Visit website

Sora

Video Creation

Paid

OpenAI's cinematic text-to-video model

Best for

High-quality video clips from text prompts

Visit website

Kling AI

Video Creation

Freemium

Realistic video generation from images or text

Best for

Product animations, scene transitions, social video

Visit website

Luma Dream Machine

Video Creation

Freemium

Cinematic AI video clips from prompts or stills

Best for

Establishing shots, product showcases, b-roll

Visit website

ElevenLabs

Audio & Voice

Freemium

Hyper-realistic AI voice cloning and synthesis

Best for

Voiceovers, audiobooks, multilingual narration

Visit website

Murf

Audio & Voice

Freemium

Studio-quality AI voiceovers for content teams

Best for

E-learning, explainer videos, presentations

Visit website

Descript

Audio & Voice

Freemium

Edit audio and video by editing the transcript

Best for

Podcast editing, video post-production, clipping

Visit website

Suno

Audio & Voice

Freemium

Generate original music from a text description

Best for

Background music, jingles, custom brand audio

Visit website

Udio

Audio & Voice

Freemium

High-fidelity AI music across any genre or style

Best for

Soundtrack creation, music prototyping

Visit website

Gamma

Presentations & Design

Freemium

AI-generated decks, docs, and web pages

Best for

Fast decks, proposals, reports with good design

Visit website

Beautiful.ai

Presentations & Design

Paid

Slide design that automatically looks polished

Best for

Consistent, on-brand presentations at speed

Visit website

Tome

Presentations & Design

Freemium

Narrative-first AI presentation tool

Best for

Storytelling decks, pitch narratives, board updates

Visit website

Canva AI

Presentations & Design

Freemium

Full design suite with deep AI integration

Best for

Social content, presentations, brand materials

Visit website

GitHub Copilot

Coding & Development

Paid

AI pair programmer inside your existing IDE

Best for

Code completion, refactoring, code explanation

Visit website

Cursor

Coding & Development

Freemium

AI-native code editor built on VS Code

Best for

Full codebase understanding, multi-file edits

Visit website

Bolt

Coding & Development

Freemium

Build and deploy full-stack apps from text

Best for

Rapid prototyping, MVPs, internal tools

Visit website

v0

Coding & Development

Freemium

Generate React UI components from descriptions

Best for

Front-end scaffolding, design-to-code workflows

Visit website

Replit AI

Coding & Development

Freemium

Collaborative coding and deployment with AI assist

Best for

Learning to code, quick prototypes, team projects

Visit website

Tabnine

Coding & Development

Freemium

Privacy-focused AI code completion

Best for

Enterprise teams needing on-prem or private AI

Visit website

Otter.ai

Meetings & Productivity

Freemium

Live transcription and AI meeting summaries

Best for

Capturing action items, sharing meeting notes

Visit website

Fireflies.ai

Meetings & Productivity

Freemium

Meeting recorder with AI search across all calls

Best for

Sales calls, team stand-ups, client meetings

Visit website

Granola

Meetings & Productivity

Freemium

AI notepad that enhances your own meeting notes

Best for

Professionals who take their own notes and want AI enhancement

Visit website

Microsoft Copilot

Meetings & Productivity

Freemium

AI across Word, Excel, Teams, Outlook and more

Best for

Teams already on Microsoft 365 wanting AI everywhere

Visit website

Reclaim AI

Meetings & Productivity

Freemium

AI scheduler that protects time for real work

Best for

Focus blocks, habit scheduling, team time coordination

Visit website

Julius AI

Data & Analytics

Freemium

Chat with your spreadsheets and data files

Best for

Data analysis without writing code or formulas

Visit website

Obviously AI

Data & Analytics

Paid

No-code predictive machine learning

Best for

Churn prediction, sales forecasting, segmentation

Visit website

Polymer

Data & Analytics

Paid

Turn spreadsheets into interactive dashboards

Best for

Non-technical teams exploring data visually

Visit website

Tableau AI

Data & Analytics

Paid

AI-powered analytics embedded in Tableau

Best for

Enterprise BI teams scaling insight delivery

Visit website

Surfer SEO

SEO & Marketing

Paid

Content optimisation guided by real ranking data

Best for

Blog posts and web pages targeting search traffic

Visit website

Semrush AI

SEO & Marketing

Paid

All-in-one SEO, PPC, and content marketing platform

Best for

Keyword research, competitor analysis, content briefs

Visit website

MarketMuse

SEO & Marketing

Paid

AI content strategy and topical authority planning

Best for

Building comprehensive content programmes at scale

Visit website

AdCreative.ai

SEO & Marketing

Paid

AI-generated ad creatives for paid campaigns

Best for

Facebook, Google, and display ad creative testing

Visit website

Intercom

Customer Service & CX

Paid

AI-first customer communications platform

Best for

Support automation, live chat, customer onboarding

Visit website

Zendesk AI

Customer Service & CX

Paid

AI layered across the full support workflow

Best for

Ticket routing, agent assist, self-service deflection

Visit website

Drift

Customer Service & CX

Paid

Conversational AI for B2B sales and marketing

Best for

Website lead qualification and pipeline acceleration

Visit website

HireVue

HR & Recruiting

Paid

AI video interviewing and hiring assessment

Best for

High-volume screening, structured interview scoring

Visit website

Textio

HR & Recruiting

Paid

AI writing for bias-free job descriptions

Best for

Recruiting teams improving candidate response rates

Visit website

Kira

HR & Recruiting

Paid

AI contract and document review for legal and HR

Best for

Employment contracts, NDAs, due diligence review

Visit website

Pricing

FreeFreemiumPaid

This directory is curated and updated regularly. Pricing and features change frequently — links take you directly to each tool's website for the most accurate information. Missing a tool you rely on? Let us know.

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